Prizes for early sign-ups to Valtra Online Customer Launch

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Valtra is unveiling new products in a major virtual launch event, this April as well as celebrating its 70th anniversary.

The online event is open to all, and everyone who registers by 21 March online at www.valtralive.com/2021/ will have the chance to win great prizes, including the use of a Valtra tractor for 70 hours.

Valtra kicked off its 70th anniversary year this January with the launch of the new A Series and by announcing major new investments in the paint shop and new logistics centre at the Suolahti factory. These are all part of a series of special anniversary events that will continue into April.

“We at Valtra are proud of the legacy that our first 70 years have created for us. As thanks for these years, we want to gather together to celebrate our fine history while at the same time turning our eyes to the future by launching new products. We welcome everyone to participate in the biggest event in Valtra’s history,” says Valtra Managing Director Jari Rautjärvi.

To mark the anniversary year, a special model of the Valtra T Series has been launched. The Valtra Redition anniversary model features deep red metallic paint, tinted windows, a leather driver’s seat and steering wheel, black wheel rims and a 70th anniversary logo. The limited edition Valtra Redition is available on T174e-T254 models.

The online launch event starts at 11:00am on Friday 16th April and will present Valtra’s new products in a virtual showroom environment that was first used last summer for the launch of the G Series.

The international event will celebrate the spirit of Valtra from start to finish, culminating with the unveiling of the new models. Participants in the live event will also get to experience a journey from the early history of Valtra to the present day and have the chance to win great prizes.

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