Sarah Ferrie has joined independent adjuvant company, Interagro, in a newly created role as Product Manager for the growing, privately-owned company.
Sarah, née Mountford-Smith, joined from BASF plc where she had worked for 16 years in a number of technical and marketing roles within the agricultural team.
“Interagro has built a strong reputation as a pioneering British business developing a range of products that are ever more important for crop producers,” Ms Ferrie explained.
“The well-publicised challenges of fewer crop protection products and increasing biological resistance are starting to bite the industry with a degree of savagery that’s unfamiliar to us. The delivery of crop protection products onto their target is a challenging process. There are many barriers as soon as the product is placed in the spray tank; pH, calcium ions, mixability with other products, and then ensuring all those chemical droplets reach their target in order to do their job. Adjuvants are important enablers which in turn improve the return for producers”.
“Interagro is a pioneering R&D business that has a vital role in enhancing the performance of chemistry that we have whilst tackling fundamental environmental issues like spray drift, farmland run-off into water courses and arresting soil erosion.”
Commenting on her appointment, Emma Ralph, Business and Market Development Director at Interagro said: “Our team is growing in response to the growing global interest in adjuvants amongst the farming and horticultural sectors. Sarah is a talented marketer with a passion for innovation which fits our business perfectly.”
Interagro manufactures 100 products which are sold into 30 international markets throughout the EU, Eastern Europe and North Africa.
Sarah Ferrie will report in to Emma Ralph who, in-turn, reports into Interagro’s Managing Director, Mike Roche.