Bridgestone completed a 10-stop tractor tour of Scotland and England in September, enabling farmers to come together to learn about vital tyre savings, while also donating up to £2,000 to local Young Farmers’ Clubs.
The tour involved two John Deere tractors stopping off at the different locations to display the company’s new VX TRACTOR product to farmers in person. During each ‘pit stop’, Bridgestone gifted £200 to the local young farmers’ club, to help keep the future generation of farmers ‘on the right track’.
“It means such a lot to the farming community for Bridgestone to come out and visit us, explain the benefits of the tyre and the ways in which they can save money and increase productivity,” said tyre dealer Rob Hastie, of C&R Tyres.
“There is more to agricultural tyres than meets the eye. While they are all black and round, there is a great deal of technology that goes into each tyre, particularly the VX TRACTOR, which offers outstanding durability for carrying extremely heavy loads – even at higher inflation pressures.”
Commenting on the VX TRACTOR, Bridgestone’s sales manager Stephen Lamb said: “We have focused on increasing wear life, especially on the road, and have made the lug on the VX-Tractor longer and wider, with up to 20% more lug volume than many competitor products.
“A six-layer tread belt also helps to protect against damage and potential punctures and the surface area of the sidewall has also been reduced and reinforced, further diminishing the tyre’s vulnerability to puncture.”
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