Agronomy firm ProCam has appointed Diane Heath as its UK managing director.
Mrs Heath brings more than 20 years’ experience in technical and commercial agriculture – having previously worked for a research-based crop protection manufacturer and in distribution, including roles in field-based agronomy, sales and marketing and, more recently, as head of crop protection for a distributor.
“This is a hugely exciting time to join ProCam, a company that prides itself on providing agronomy tailored to the needs of individual farmers,” said Mrs Heath.
“While crop protection remains at the heart of what we offer, recent years have seen increasing expertise in seeds and traits, crop nutrition, biological products, conservation agriculture and precision farming. All of these allow us to provide a fully integrated service – something that will be increasingly important as farmers face a number of technical challenges over coming years.”
Mrs Heath says ProCam’s tailored approach applies equally to both arable and vegetable farmers looking to minimise costs of production through high yields, and to livestock farmers looking to maximise output from home-produced forage – the latter through ProCam’s recently-acquired Field Options division, which specialises in forage crops.
John Bianchi, who has been ProCam’s UK Managing Director and instrumental in the company’s growth for the last 21 years, will continue to work alongside Diane during a handover period.
Mr Bianchi added: “I have known Diane for many years and am delighted to welcome her aboard. I know ProCam will be in safe hands: well-structured to continue providing top-level service to existing and new farmer customers over the seasons ahead.”