Midlands Machinery Show exhibitors booking up

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Exhibitor bookings for the Midlands Machinery Show 2023 have reached 60% capacity already, demonstrating the companies’ eagerness to showcase their machines at a key time of the year.

The event, held at Newark Showground on November 8-9, will offer farmers and contractors the opportunity to view the latest kit, from new tractors to robots, precision sprayers to drills, and ever more refined low disturbance cultivators.

Organiser, Elisabeth Halsall, said: “We’ve had a great start to bookings, with exhibitors maintaining the momentum they gained at last year’s Midlands Machinery event. Last year’s show saw over 230 exhibitors and we are well on the way to that some seven months before the show, which attracted over 6,200 visitors last year.”

Good location, good timing, good Show

Director at Sands Machinery, Thomas Sands, said the location allows for easy access for exhibitors and visitors: “It’s very easy for us and our customers to get to; we have a large customer base in that area. In terms of value for money, it’s one of our most rewarding shows. We’ve been exhibiting since day one, in the same location.”

Kevin Kirby, who deals in second hand combine harvesters, said the Show comes at the perfect time of year: “Farmers have the time to visit and make decisions on purchases for the following year, with a wide range of exhibitors on show. With free entry and parking, we cannot compliment the show team enough for their support and organisation prior to and during the show.”

Richard Western is a leading trailer and spreader manufacturer in the UK, and sales manager, Amy Taylor, said the firm always has a good show, which is why it’s booked again: “The visitors are always relevant – they’re our target market. It’s well organised; the organisers make it very easy for us and we get good enquiries which can turn into sales.”

Thirty-two per cent of visitors ordered a new product within three weeks of the show last year, as a direct result of attending.

For more information visit www.midlandsmachineryshow.com.

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